See what a recent grad has to say about the Think Wrong Intensive Class


Help your people invent what’s next—sooner.

Our 3-day Think Wrong Intensive Class combines the practical foundation of the Think Wrong Fundamentals Class and the immersive, peer-to-peer learning experience of the Think Wrong Advanced Class into an accelerated class.

Students leave the Intensive Class with Think Wrong Challenges, Blitzes, and Collaborations designed and ready to apply to their real-world challenges and opportunities.

The Think Wrong Intensive Class qualifies students for the Train the Think Wrong Trainer Class.


  • 15 student minimum / 30 student maximum

  • Curiosity, a growth mindset, commitment to clear student calendars

3 Days (8:30am–6:30pm each day)

Private Intensive Classes are run at a location convenient to you. We can also host Private Intensive Classes at our Think Wrong Studio in Half Moon Bay, CA USA

Contact Kim Scales for a quote.

Need a smaller bet?
We also offer Public Think Wrong Intensive Classes at our studio in Half Moon Bay, 30 minutes from the San Francisco International Airport.

What participants do

Gain hands-on experience using Think Wrong language and frameworks to assess opportunities and engage people inside and outside of your organization in improving what is, imagining what might be, and overcoming obstacles while creating what’s next.

Explore how innovation roles can be used to deconstruct traditional hierarchies and institute new team-based approaches across your organization.

Learn essential problem-finding skills, including how to frame challenges and opportunities that align with your organization’s strategy, objectives, and aspirations, so that wrong thinking can have maximum impact.

Practice leading and participating in a Think Wrong Blitz—introducing Think Wrong frameworks, facilitating Think Wrong Drills, and documenting Blitz activities and output for reporting purposes.

Learn about the 3-zones of innovation and big questions will help your people move from problem and solution uncertainty to certainty and dominance.

Design Think Wrong Collaborations and Blitzes to address your organization’s challenges and opportunities and to generate portfolios of solutions, small bets, and option value for your organization.

Use innovation roles to recruit colleagues and outsiders to participate in Think Wrong Collaborations and Blitzes.

Establish a community of Think Wrong Practitioners across your organization.

What participants get

  • Think Wrong: How to Conquer the Status Quo and Do Work That Matters (Book)

  • Introduction to Think Wrong Language and Frameworks

  • Immediate application of Think Wrong Tools and Techniques

  • Think Wrong Challenge Statements (ready for collaborations)

  • Shift in mindset and acquisition of skills to engage others in innovation and change challenges

  • 45-day Think Wrong Lab Membership and Onboarding

  • 90-day Think Wrong Conditioning Program

  • 1:1 Coaching from Think Wrong Experts (in class)

  • Peer-to-peer co-teaching and learning (in class)

  • Access to online Think Wrong community

  • Wrong Thinker certification on LinkedIn

  • Membership in network of Certified Wrong Thinkers

  • Qualification for Train the Think Wrong Trainer Class

  • Discount on future Public Think Wrong Classes

  • Discount on annual Individual Think Wrong Lab Membership

  • Commemorative t-shirt

  • Access to Think Wrong Report capturing class experience

What we’ll bring

At least two of us to ensure that small teams and student gets the attention they need and deserve.

The Think Wrong Lab
We’ll invite each student to access the Think Wrong Lab prior to the class, throughout the class, and for following 90 days to provide a helpful platform and valuable resources for putting Think Wrong into practice.

We provide all the supplies and materials required by the class.


What we’ll need

A well-lit space with tables for teams and plenty of windows or wall space for hanging the large-format posters we work on.

Food & Beverage
We will burn a lot of calories—putting our brains and bodies to work—over long, intense days. So, we will work with you to select food and beverage options that fuel your students—rather than put them to sleep.

Each student should bring a laptop. We will bring a limited number of Chromebooks as back ups—we’ll just need to be able to access your network and your participant’s webmail.

To ensure student access to the Think Wrong Lab, you’ll need to ask your IT group to whitelist it prior to the class. Please share this link with your request for whitelisting:

The Think Wrong Lab is also accessible from smartphone and tablets—students are welcome to use them in class to practice working across devices

We also like to show some videos, so a large, flat-screen monitor or digital projector is helpful.

Please tell your participants why they have been invited to the class, and why it should matter to them and your organization.

Please make sure your participants clear their calendars. You are making the investment in them—so it is important that they each get the most out of their learning opportunity.

Also, because we do quite a bit of small team co-learning, it is important for each participant to be there for their team.

Which to choose?


If you need help selecting the right training or would like to bundle training, please contact Kim Scales.